What tech addiction is, why it’s a problem, and how to solve it

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Welcome to your first Tech Addicts Anonymous Meeting. I’m Erwin, and I am addicted to social media.

Who wants to stand up next? Do you have a problem? Or are you afraid someone you know might have an addiction to social media or digital technology in general? Let’s get into it, and let’s solve the problem, a.s.a.p.

Of course, the problem of social media and tech addiction has extra relevance in 2021, after or during the covid-19 pandemic and under worldwide lockdown conditions. …


Solving Technology or Smartphone Addiction and Protecting your Mental Health 2/6

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In this series of articles, I share some of the insights I gathered in writing my book ‘Life Beyond the Touch Screen’. Then I’ll share some further insights into addiction and addictive technology — and, perhaps more importantly:

I’ll share the — scientifically sound and research-backed — steps I took, and the steps I advise anybody to take to combat smartphone or tech addiction and to maintain, protect and even promote your mental health.

In this second…


A useful, short, meditational, mindful and mental health promoting book for your weekend reading?

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I got you.

How much of our time do we now spend online? How is it helping us to be happy, to thrive, and to become a better version of ourselves?

How can we combat the negative effects of digital distraction and information overload, especially now?

How to take care of your digital wellbeing

Do you want to start taking better care of your mental health this weekend? You can start by doing an exercise in awareness and checking your own digital habits. Check out the e-book “Life Beyond the Touch Screen” on my website, and start taking better care of yourself this weekend.

What does this book…


Solving Technology Overuse or Smartphone Addiction and Protecting your Mental Health 1/6

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See how intelligent that dude’s looking, staring at his screen? Look at him. You can almost hear the intelligence breathing hard from his slightly open mouth.

This is exactly how smart you’re looking right now, my friend. Whatever your skin tone, sex/gender, creed; whether you’re reading this on mobile, desktop, or laptop, and whether or not you’re wearing glasses right now.

This is you, right now.

In this series of articles, I share some of the insights I gathered in writing my book ‘Life Beyond the Touch Screen’. …


Award-winning book Life Beyond the Touch Screen can help protect your mental health

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Award-winning book Life Beyond the Touch Screen by Erwin Lima

February 2021. The events of 2020 and early 2021 are leading to heightened stress and risk of digital burnout. Except for you. The book “Life Beyond the Touch Screen” (award-winning, critically acclaimed) can be the starting point for taking back control over our mental health, focus, and overall wellbeing. But I guess that’s not for you.

Mental health starts with awareness and self-care. In 2021, it starts with digital self-care.

Oh, no, you’re probably fine. This is not about you. You don’t spend too much time online or on your devices. Nooo. You’re certainly not spending insane amounts of time…


Freedom 2021

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Release 2020

If anything this year has taught
It has been — to look within.

To connect though we are absent
And be grateful in the present.

This has been a year of questions.

Why are we truly here?

Is there life beyond the lockdown?
Is there life beyond the screen?
Is there any glimpse of freedom, light;
As dark as it may seem?

This year gave being mindful
A new meaning.

So let’s give a new meaning
To new years and new beginnings;

In diversity find unity,
In renewed purpose, freedom;

Let 2020 be the tension
The drawing of the bow


Introducing our latest Connects: DeAnnah Stinson Reese and Keyonna A. Monroe

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We’re very proud to announce the addition of two of our latest SparQle Connects: DeAnnah Stinson Reese and Keyonna A. Monroe. We’re especially happy because both of these two professional powerhouses will be helping us flesh out our Leadership Coaching as well as our Diversity, Equity, and Inclusion programs with their extensive and impressive backgrounds in these fields.

Can we please continue the conversation about diversity, equity, and inclusion beyond the happenings and hype of 2020? If so, and if you feel like this is exactly what we need to be doing — please, read on.

Why diversity and inclusion matter to SparQle

Diversity is a Superpower…


How to find freedom, calm, and connection to Purpose in 2021

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Photo by Mohamed Nohassi on Unsplash

I’ve said it a couple times these last few weeks, and I’ll say it again: it’s been a hell of a year for many of us.

It sure as hell has for me, personally. I’m exhausted. But I’m still here, sharing my insights with you.

If anything, this year has made us, made me, reexamine who and what we’re about — who and what we really want to be. At the core, I believe, for many of us, it comes down to a few simple things:

  • We want to be able to sustain a healthy, happy life for ourselves and…

8/8 Conclusion: Why Redefine your Brand Now?

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This is the last of a series of articles in which we discuss trends impacting the world of business, viewed from the lens of branding and marketing, interpreting desk research specifically for 2021. In this article, we wonder: why redefine your brand now?

The ‘Trends in Branding and Marketing for 2021’ series of articles was created by SparQle CBS, as a research-based explanation of our vision for marketing and branding success in the years to come.

Next to simply desk research, we reached out to various expert professionals in the realm of branding and marketing, often at the forefront of…


7/8 Design Trends for 2021: Purpose-driven, Human, and Simple

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Source: unsplash

This is the seventh of a series of articles in which we discuss trends impacting the world of business, viewed from the lens of branding and marketing, interpreting desk research specifically for 2021. In this article, we discuss the design trends and elements that can help you create Purpose-driven Brands in 2021.

This series of articles was created by SparQle CBS, as a research-based explanation of our vision for marketing and branding success in the years to come.

The results so far indicate one thing: Businesses, Marketing and Brands will need to be much more human-centered and Purpose-driven to connect…

Erwin Lima

Exploring and maximising human potential. I write about tech, marketing, writing, love, money, society; life. Find my newest book here: https://lifebeyond.one/

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